Front Line to Bottom Line:
Revenue Strategies for Lodging Employees

DVD Training: 24 Minutes

Employees want to be part of a successful operation - a winning team. A financially successful business is simply a better place to work, with more resources available for its employees and a positive environment for managers, co-workers, and customers.

Now, two of the hospitality training's rising stars, Innovision Media Concepts, Inc. and Hospitality Services of America, have created an on-target video entitled Front Line to Bottom Line: Revenue Strategies for Lodging Employees, which introduces all lodging employees to the important role they play in generating revenue at your hotel. Housekeeping, laundry, and maintenance staff discover how their consistent quality efforts can maximize room availability and ensure satisfied guests to build repeat business. Guest service agents gain insights into advanced sales strategies and learn how to effectively track and manage available rooms to maximize sales. All employees will better understand how their property generates profits and why cooperative communication impacts the bottom line.

See our other Hospitality Titles!

Strategies for Lodging Employees

• Why every employee has a responsibility for your hotel's financial success.
• How each employee can make a financial impact through extra effort, quality work, and exceptional guest service.
• Why a financially successful hotel is a better place to work.
• Basic financial concepts such as fixed costs, variable costs, occupancy, rate variation, revenue management, and profitability.
• The relationship between guest satisfaction, revenue, and your hotel's bottom line.

Housekeeping and Laundry Revenue Strategies:

• How quality room cleaning generates guest satisfaction and repeat business.
• Maintaining quality during high occupancy periods.
• Timely processing and delivery of clean linens and towels.
• The importance of curb appeal and public area cleaning.
• Effective communication between Housekeeping and the Front Desk.
• Discovering maintenance problems that can effect guest satisfaction and room availability.

Maintenance Department Revenue Strategies:

• Prioritization of repairs.
• Working with Housekeeping to maximize room availability.
• Conducting guest room mini-inspections.
• Preventive maintenance.
• Delivering on guest satisfaction guarantees.

Front Desk Revenue Strategies:

• Maximizing room inventory.
• Managing room types and assignments.
• Selling specialty & discount rooms.
• Handling rate questions and objections.
• Capturing walk ins and phone reservations.
• Selling value to get the maximum rate.
• Effective discount strategies.
• Upselling techniques.
• Securing return business at check out.